Saturday, December 23, 2006

Sign Of The Times? Fox News Ratings Tumble In October, November

Fox News is still the cable news king, but its ratings are clearly tumbling.

Fox's ratings were down 24 percent from October 2005 to October 2006, from 1.7 million viewers to 1.3 million.

The news didn't improve for Fox News in November. Heightened viewership because of the mid-term elections, Donald Rumsfeld's resignation from the Pentagon, and increased discussion over Iraq War policy boosted CNN and MSNBC, but did little for Fox.

In prime time for the month, Fox's average total audience fell 19 percent when compared with a year earlier, to 1.35 million total viewers. CNN posted a 15 percent gain to average 826,000, and MSNBC's average audience grew 29 percent to 505,000.

***

Fox executives have spun that its ratings decline is the result of a slow news year. I suppose that's true, if you equate "slow news year" with "lack of happy stories for conservatives."

Think of the stories that grabbed headlines this year that folks like Sean Hannity, Bill O'Reilly, Neil Cavuto and John Gibson looked to dismiss quickly or avoid altogether:

-- Declining support for the Bush Administration's handling of the Iraq War.

-- Republican ties to the Jack Abramoff scandal.

-- Sen. George Allen's "Macaca" moment.

-- House Republicans not properly handling Mark Foley's improper interactions with House pages.

-- Americans rejecting Bush Administration policies by sweeping in Democratic majorities in the House and Senate.

And on and on ...

Fox News still has the inside track on covering "culture war" topics like the "War on Christmas," and the "controversy" surrounding the recent children's movie Happy Feet.

But it appears less and less people are interested in such things. Fox News is still on top, but the tide appears to be turning.

9 Comments:

Anonymous Anonymous said...

What a bunch of crap. Fox News is always telling viewers the Bush poll numbers. They have reported on Jack Abramoff. The macaca thing was a non-story. The only one to blame in the Foley scandal was Foley himself and he was removed from office as soon as the story broke. So that story was over. Unlike democrats who who are involved in scandals and stay in office or are positioned by Pelosi and are promoted. Democrats won in 06 and was repoted by Fox News. How many more times does that need to be reported? Over fifty like the NY Times did with Abu Graib. Funny how the MSM did small sniptes on the Sandy Berger scandal this past week.

11:06 AM  
Blogger thewaronterrible said...

Macaca apparantely a "non-story" enough to tip the election to James Webb.
There's only a few stories I can recall reported more than Abu Ghraib and Foley, and one of those concerned Clinton's BJ.

"Unlike democrats who who are involved in scandals and stay in office"
Review this link from an objective resource to find the many Repukes in scandals who stayed in office.
http://tinyurl.com/ek36b
I already had this out with Trinity in a JABBS post of a few months ago, demonstrating the above line is nothing more than a BS, right-wing talking point.
One has to do research for lazy, right-wing sheep who would rather bask in the one-sided, baseless right-wing spin from Bush, Levin or Liebaugh than conduct any research on their own.

There's also documented evidence the Democratic gains in Congress last month did not receive near the same amount of grandstanding in the MSM, and especially on Faux, as when the Repukes made similar gains in 2002.
http://tinyurl.com/yes2pu

What is your point anyway, anonymous? That people have unfairly tuned out Faux News because it really isn't Bushie-conservative biased after all, the evidences be damned.
Whaaaa, mommy, no one is watching my favorite TV channel, Faux, Waaaaa! Waaaa!
Quite simply, less people desire to watch the station cheering on the Losers.

12:28 PM  
Anonymous Marq said...

Thanks for the post...

As much as I love to see the crash and burn of the FAUX NEWS, I love even more watching it's viewers try to defend it...

I am shocked that the viewers even own a computer given that the avrg FAUX viewer is 89 to 103.

The Democrats won in 06, and FAUX reported it because they are scared shitless that the hens are about to come home to roost, bring back the fairness doctrine, and watch FAUX NEWS crash and burn. Don't worry, they will also report the win on 08, 10, 12, and so on. The disaster that was the Republican party has allowed the Dems to win forever.

9:02 PM  
Anonymous whoop4467 said...

Thank goodness I do not know how bad TV Faux News is because I have never watched it! I only know how bad by reading the expert opnion of bloggers!!

1:18 AM  
Anonymous HypnoToad said...

Well, O'Reilly talking about falafels and cupcakes getting people pregnant...

Mind you, I've not read the transcript or heard his voice for the inflection (I suppose there's a slight chance he's as much absurdly sarcastic as he is anything else?), but viewers will turn off shows if they get too ridiculous.

That's why I stopped watching the new series of "Doctor Who", it's just as trifling.

5:40 PM  
Anonymous Lastlaughin08 said...

Slow news year? Bwahahahaha. Give me break!
Who the hell are they kidding?

Slow because they make up their own news, maybe.............

5:41 PM  
Anonymous muntrv said...

Kissing George Bush's ass doesn't generate increased viewership.

5:43 PM  
Anonymous Sherman A1 said...

Slow News Year?
Hmmm?

Mid Term Elections featuring a new Congress.

Lebanon - Israel - Palestine

Darfur

North Korea and their "Happy Go Lucky" Leader

Iran and the "Happy Fun Guy"

Gas Prices

Iraq - The Wheels Come off the Wagon

Immigration and protests

Afghanistan - Things Fall Apart

Stock Options and Questionable Dating in Silicon Valley

Ford/GM - Sales slow and plants close

Russian Ex Spy and Radiation Poisoning



And those are just off the top of my head......without thinking about it at all.....

5:44 PM  
Anonymous Lastlaughin08 said...

Slow = things didn't go Fox's way

5:45 PM  

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